What is Technology Business Management?

Tuesday, January 6, 2026 | 1:00pm - 2:00pm ET

Join Konstantin Popov, Cprime VP of Enterprise Technology, Strategic Portfolio, & Financial Management, for a practical session on:


  • What Technology Business Management is, its core principles and framework, and why it matters


  • How TBM improves visibility into IT spending and value delivery


  • Real-world use cases and outcomes from organizations using TBM


  • How to get started with TBM in your organization

What You'll Learn

Do more than just manage technology– deliver business value.

In an increasingly digital world, IT leaders are being asked to do more than just manage technology—they're expected to deliver business value. That’s where Technology Business Management (TBM) comes in.

Join us for this introductory webinar to explore what TBM is, why it matters, and how it enables organizations to align IT investments with business goals. Whether you're in IT, finance, or business leadership, this session will help you understand the fundamentals of TBM and how it drives smarter decision-making, cost transparency, and strategic alignment.


Featured Speaker:

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Konstantin Popov
VP, Enterprise Technology, Strategic Portfolio, & Financial Management
Cprime
As Managing Director and Founder of Vincerion (acquired by Cprime in 2023), Konstantin Popov brings 20+ years in IT Program Management experience as a transformational IT leader who combines consensus-driven management with technical expertise to deliver enterprise-level enterprise transformation with measurable results.