Achieving Sustainable Growth in the Digital Age:

Aligning Customer Value, Iterative Product Delivery, and Financial Performance

May 28, 2024 | 1:00 PM ET

Organizations must continuously evolve and adapt to market changes and their customers’ ever-changing needs to stay relevant and thrive in this digital age. Leaders recognize that they can only do this through digital transformation, leveraging digital technology, agile best practices, relentless automation, and the ability to maximize the use of data to create meaningful strategies.

Join us as Luke Hohmann, Chief Innovation Officer at Applied Frameworks and author of "Software Profit Streams™: A Guide to Designing a Sustainably Profitable Business," and Konstantin Popov, VP of ETFM at Cprime, discuss how organizations can achieve sustainable profitability in the digital age. They will discuss how capacity-based value streams aligned with incremental product delivery can make customer value more transparent and better tie costs to value delivered, enabling companies to control costs while increasing value. Hohmann and Popov will stress the importance of looking beyond traditional metrics to understand how customer value, product releases, and pricing impact revenue, profit, and enterprise value.

Key Learnings:

1. Discover strategies for successfully navigating the digital landscape by leveraging innovative tools, methodologies, and data analytics to maintain a competitive edge.
2. Learn how aligning resource allocation with iterative product delivery can enhance the visibility of customer value and establish a clear link between expenses and value generation.
3. Gain insights into the significance of evaluating non-traditional performance indicators to comprehend the intricate relationships between customer perceived worth, product launch strategies, and financial outcomes for sound business choices.

Speakers

Luke Hohmann Chief Innovation Officer @Applied Frameworks Co-Founder of Applied Frameworks, Luke is a successful serial entrepreneur, author, philanthropist, and practicing agilist. He's extremely proud of his decades of service in the Agile community, helping individuals and companies realize sustainable success. Luke has been involved with Applied Frameworks since its founding in 2003. After publishing "Innovation Games" in 2006, he started Conteneo, a collaboration software company which was acquired by Scaled Agile in 2019. While at Scaled Agile, Luke served as a SAFe® Framework Contributor and Principal Consultant, with significant contributions to the SAFe Agile Product Management (APM) and Lean Portfolio Management (LPM) competencies and the SAFe POPM, APM, and LPM courses. He is the author of four books and is cited as an inventor on more than a dozen patents.

Konstantin Popov VP, Enterprise Technology & Financial Management @Cprime Konstantin Popov combines consensus-driven management style with acute technical prowess to deliver senior-level leadership in managing successful IT Program Management Offices (PMO). Konstantin has more than two decades of experience in Project Portfolio Management, Software Delivery, and Enterprise Business Agility. He was previously a managing director and founder of Vincerion, acquired by Cprime in 2023. He has deep expertise leading teams of Enterprise Transformation Consultants and specializes in transformation strategy, large scale organization change, and workforce enablement. Over the course his career Konstantin had a variety of positions in Project Portfolio Management focusing on delivering complex capital projects, building traditional PMO and LACE organization, and developing talent. At the core of his success is practical experience delivering results.

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